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See how Mixpanel delivered 354% ROI in The Forrester Total Economic Impact™ study

See how teams moved from fragmented dashboards and sampled data to real-time behavioral insights, standardized governance, and true self-service analytics.

The TEI study goes deep into:

Profit gains from UX and funnel optimization

Incremental revenue from micro-cohort targeting

Productivity gains across product, marketing, engineering, and data

The real financial impact
of modern product analytics

Product, growth, and data teams don’t struggle because they lack data. They struggle because they can’t trust it, access it fast enough, or act on it without filing a ticket.

Forrester Consulting interviewed Mixpanel customers to measure the impact of switching to a unified, self-serve analytics platform.

The result? 354% ROI over three years.

As you’re evaluating analytics platforms, this commissioned study gives you what you need to win C-suite approval: a financial model and customer proof.

Download Study

What the Forrester study shows:*

$6.3M total benefits over three years

Payback in under six months

$4.9M net present value

*All results are for a composite organization based on interviewed customers.

The real financial impact
of modern product analytics

Product, growth, and data teams don’t struggle because they lack data. They struggle because they can’t trust it, access it fast enough, or act on it without filing a ticket.

Forrester Consulting interviewed Mixpanel customers to measure the impact of switching to a unified, self-serve analytics platform.

The result? 354% ROI over three years.

As you’re evaluating analytics platforms, this commissioned study gives you what you need to win C-suite approval: a financial model and customer proof.

Download Study

What the Forrester study shows:*

$6.3M total benefits over three years

Payback in under six months

$4.9M net present value

*All results are for a composite organization based on interviewed customers.

The real financial impact
of modern product analytics

Product, growth, and data teams don’t struggle because they lack data. They struggle because they can’t trust it, access it fast enough, or act on it without filing a ticket.

Forrester Consulting interviewed Mixpanel customers to measure the impact of switching to a unified, self-serve analytics platform.

The result? 354% ROI over three years.

As you’re evaluating analytics platforms, this commissioned study gives you what you need to win C-suite approval: a financial model and customer proof.

Download Study

What the Forrester study shows:*

$6.3M total benefits over three years

Payback in under six months

$4.9M net present value

*All results are for a composite organization based on interviewed customers.

The real financial impact
of modern product analytics

Product, growth, and data teams don’t struggle because they lack data. They struggle because they can’t trust it, access it fast enough, or act on it without filing a ticket.

Forrester Consulting interviewed Mixpanel customers to measure the impact of switching to a unified, self-serve analytics platform.

The result? 354% ROI over three years.

As you’re evaluating analytics platforms, this commissioned study gives you what you need to win C-suite approval: a financial model and customer proof.

Download Study

What the Forrester study shows:*

$6.3M total benefits over three years

Payback in under six months

$4.9M net present value

*All results are for a composite organization based on interviewed customers.